Dust, wet shoes, and generic entrances silently hurt your store’s image. For retail chain managers and mat product buyers, the wrong mat—or no mat at all—invites dirt, increases cleaning costs, and dulls your brand presence. The solution? A high-quality, fully customizable welcome mat tailored to your entryway needs.

Retail welcome message door mats are custom floor coverings placed at the front entrance of stores to greet guests, trap dirt and moisture, and enhance brand image. These mats serve a functional and visual purpose while helping to maintain floor cleanliness and reduce safety risks.

Why Do Retailers Need Custom Welcome Mats at Store Entryways?

From supermarkets to boutique brands, first impressions begin at the front entrance—and for chain buyers and procurement managers, this impression scales across hundreds of locations. A consistent, high-quality door mat can be the silent brand ambassador that keeps floors clean and customers welcomed.

Here's why B2B buyers invest in custom welcome mats:

• Unified branding across locations with your custom logo mat
• Prevents dirt and moisture from shoes from being tracked inside
• Protects store floors from scratches, grime, and wet messes
• Complies with health and safety by reducing slipping and sliding
• Adds a warm welcoming message that invites guests into your store

“We needed mats that worked in all weather and reflected our brand image. Jincheng provided custom-sized logo mats across 180+ stores—and cut our cleaning costs by 25%.”
—Purchasing Manager, Home & Hardware Retail Chain

As a manufacturer, we specialize in helping B2B clients create message mats that are as functional as they are visually aligned with brand identity. Whether you're buying for one flagship store or hundreds of retail locations, we deliver floor mat solutions ready to scale.

Explore our heavy-duty double stripe welcome mats for high-traffic entries →

What Are the Best Materials for Retail Store Floor Mats?

Retailers and B2B buyers need mats that not only look good—but also withstand foot traffic, moisture, and dirt. At Jincheng, we offer a wide variety of materials engineered for different usage scenarios:

Each floor mat is engineered to deliver function and branding. Whether you’re supplying hotels, retail chains, or department stores, our mats are designed to be water-resistant, easy to clean, and able to withstand prolonged exposure in high-traffic areas.

Discover anti-slip outdoor herringbone mats built for commercial entrances →

How to Choose the Right Door Mat Size for Your Retail Floor?

Choosing the correct mat size is critical for both functionality and visual appeal. B2B clients—especially supermarket chains and hotel groups—prefer standardized dimensions to ensure consistency across locations.

Here are the most popular sizes we manufacture:

For private label buyers and large retailers, we also offer custom mat sizing tailored to specific entryway layouts, flooring types, and branding needs.

Customize your nylon printed door mats with your brand’s colors and sizes →

Are These Welcome Mats Suitable for Both Indoor and Outdoor Use?

Absolutely. B2B buyers often need indoor and outdoor solutions that match the overall store layout. That’s why our mats are designed with specific performance features for each use case:

✅ Outdoor Mats

• Made from PVC coil or spaghetti loop material
• UV-resistant and water-resistant, able to stay outside in sun, rain, or snow
• Textured for aggressive shoe-scraping and dirt capture

✅ Indoor Mats:

• Made from nylon printed or velour for clean, soft presentation
• Designed to absorb moisture from shoes
• Perfect for brand messaging and welcoming guests into your store

Retail groups often place one mat outside and one just inside the entryway to create a double barrier against tracked-in dirt and grime.

View our eco-friendly cat litter mats also suitable for indoor areas →

Can Retailers Customize Welcome Doormats with Their Brand Identity?

Yes—and they should. For brand visibility and professionalism, custom logo mats are essential for any retail or hotel chain.

We support:

• Custom message mats like “Please Wipe Feet”, “Come in, We’re Open”, or “Home Sweet Home”
• Logo placement with high-resolution printing
• Shape and color matching to brand standards
• Multi-language text for international markets

Whether you need a welcome home doormat for a boutique, or a simple coir-style mat with a hotel brand printed, we provide tailored design options.

Explore easy-to-clean pineapple customized mats for creative branding →

How Do These Mats Help Retailers Maintain Clean Floors?

A quality floor mat does more than greet customers—it’s your first defense against dirt and grime that would otherwise be tracked inside and across your store’s expensive flooring.

Our mats are:

• Made with abrasive surfaces or rigid bristles that trap debris
• Textured to collect moisture from shoes
• Designed to reduce grime buildup at the entryway

This not only improves cleanliness but also reduces wear on your store's flooring—cutting long-term maintenance costs by up to 40%.

See our luxury elastic mesh door mats with anti-fatigue and moisture protection →

Are These Welcome Mats Eco-Friendly and Sustainable?

Many corporate buyers now request eco-friendly products. Our mats meet that demand without sacrificing durability or design:

• Made with recyclable PVC or minimal-use materials
• Some styles incorporate natural coir material for texture
• Low-VOC dye printing protects both air quality and the environment
• Long-lasting construction reduces frequent replacements

We avoid excessive packaging and support retailers looking to offer sustainable product lines without compromising function.

Do You Offer Bulk Order Support and Private Label Options?

Yes—we specialize in supporting high-volume B2B orders. Whether you're supplying 50 stores or 500, we provide:

• Factory-direct bulk order pricing
• OEM and private label customization with your company logo
• Full support for size, shape, logo, and entryways layout
• Flexible MOQ starting from 100 pieces depending on product line

Our custom mats are trusted by brands across Europe, the Middle East, and North America. We handle custom sampling, digital previews, and on-time global delivery for distributors, importers, and retail groups.

Mats are available in multiple sizes and materials for private label brands →

Frequently Asked Questions (FAQs)

Can I order welcome mats in multiple sizes within one bulk order?
Yes, we offer mixed-size orders to support different entryways across multiple store types. You can combine various dimensions under one PO for simplified logistics.

Do your mats have anti-slip backing for tile or vinyl floors?
Absolutely. All our models come with slip-resistant or non-slip rubberized bases to prevent slipping and sliding on smooth surfaces.

Are custom designs available with multi-color logos?
Yes. We use high-resolution digital printing to display full-color company logos, patterns, or messages—even gradients and shadows—for a standout brand image.

What is the minimum order quantity (MOQ)?
Our MOQ starts at 100 pcs for most models. For custom printed message mats, we also offer sampling service before bulk confirmation.

Are coir mats available?
While we primarily focus on PVC and synthetic designs, we can produce coir welcome mat styles on request using natural coir material, though not our standard offering.

How long is lead time for a private label order?
Generally 2–3 weeks, depending on order volume and customization level. Rush production can be discussed for urgent retail rollouts.

Summary: Key Takeaways for Bulk Retail Mat Buyers

• Custom welcome mats, door mats, and floor mats reinforce your brand identity at every store entry
• Choose from abrasive, coir, elastic mesh, nylon, or PVC surfaces to suit every environment
• All mats are eco-friendly, slip-resistant, and able to stay outside in tough weather conditions
• Customization includes size, color, company logo, welcoming message, and private label packaging
• Suitable for retail chains, e-commerce sellers, hotel brands, hardware stores, promotional firms, and supermarkets
• Direct-from-factory service with flexible MOQ, fast lead times, and global shipping support